Frances Bean Cobain Reveals Why She ‘Doesn’t F**king Care’ About Grunge Nostalgia


Frances Bean Cobain revealed in Vogue that she is starring in Marc Jacobs’ Spring 2017 campaign. She told Vogue she isn’t too happy about fashion’s current obsession with ’90s nostalgia. “I don’t fucking care what they did in the 90’s; I wasn’t around and it’s not relevant to me,” she says. Cobain was born in 1992. “Yes, the 90’s were influential, for sure, but it’s just not my cup of tea. When it’s shoved down your throat every day for 24 years, you just stop caring.”

The irony of the runways’ love affair with grunge—a look her parents helped to popularize and one that Jacobs showed in the luxury space with his now famous Spring 1993 Perry Ellis collection—isn’t lost on her either. “I find it interesting where grunge originated from, and then where it was taken, which was high fashion,” says Cobain. “My dad was so poor that they kept going to Goodwill to get donated ripped jeans. It wasn’t a fashion decision; it was an ‘I don’t have any money, I have no other choice’ type of decision.”

She said despite this Marc Jacobs campaign, she does not want to do modeling as a career.

“I could never do [modeling] professionally, but I’m glad I did it with Marc, because I trust him,” says Cobain, a visual artist. Though she remains coy about her next move, she is certain it involves something more stimulating than posing in front of the camera. “Thankfully I have other skills than just standing there and looking cute.”